Urael Road, AB Zone Business Center, Addis Ababa, Ethiopia info@moyicacoffee.com WhatsApp: +251 91 101 8855 FacebookLinkedInInstagram
Coffee heritage

It started with a goat herder.

Ethiopia is the undisputed historic and geographic homeland of Coffea arabica — and Kaffa, where our farm stands, is the place that gave coffee its name.

The legend of Kaldi

The first cup, in the Ethiopian highlands.

It started with a young goat herder named Kaldi. He noticed his goats acting strangely, jumping with extraordinary energy. Upon investigating, he discovered they were eating small berries from a wild shrub.

Kaldi tasted the berries himself, felt instantly elated and energised, and knew he had discovered something truly special. Every cup poured since traces back to a forest much like the one our trees grow in.

Wild-growing coffee shrubs under forest shade in South West Ethiopia
Forest coffee, Bench Sheko
“

The powers of a man’s mind are directly proportioned to the quantity of coffee he drinks.

James Mackintosh
Why origin still matters

Kaffa is not a label. It is an address.

The name

Coffee is said to have taken its name from the Ethiopian region of Kaffa — the zone our plantation sits in.

The genetics

Ethiopia holds the deepest genetic pool of Coffea arabica on earth. Varieties here are wild, local and unrepeatable elsewhere.

The forest

Kaffa’s dense forest is a UNESCO-registered biosphere reserve. Coffee grows here the way it always has: in shade, slowly.

The hands

Cherry is still picked selectively by hand, by people who live in the zone and are paid to leave the unripe fruit on the tree.

See what we export

Direct Origin Supply

Send your volume, grade and destination port. We return with direct origin pricing, usually within two working days.

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